Corporate Portfolio

PMA Fresh Summit DailyPMA’s Fresh Summit Daily

Worked with Produce Marketing Association onsite at their 2011 Fresh Summit International Convention & Exposition in Atlanta, Ga. to oversee editorial content and PMA brand messaging for the convention’s official daily newspaper that published consecutively for three days.

Read a sample of the PMA Fresh Summit Daily.

 

 

 

 

Flower Power, Fresh Americas, Fall 2008

I used a PowerPoint presentation and a little online research to write this trade article about Columbia’s fresh-cut flower industry. Intended to be  ghostwritten, the article was so well recieved by the client she insisted we share the byline. Read “Flower Power.”

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Copyright © 2012 by Lori Baer. This material may not be reprinted in any form without permission from the author.

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